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DEFENSIBLE, USPAP-COMPLIANT PERSONAL PROPERTY APPRAISAL REPORTS — QUALIFIED FOR INSURANCE CARRIERS, ADJUSTERS, AND CLAIMS REVIEWERS.
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Owner & CEO
Joe founded AppraiseItNow to make a certified, USPAP-compliant appraisal as simple to order as anything else online. A former Bain & Company strategy consultant, Joe leads the entire team and specializes in strategy, growth, and the firm's tech capabilities.
Personal Property Appraiser
ISA Accredited Member with 30 years in the trade, from running estate sales and an auction gallery to appraising luxury apparel, furniture, artwork, antiques, and business assets, primarily for IRS tax filings.
Machinery & Equipment Appraiser
Third-generation auctioneer and CAGA Certified Appraiser with more than 20 years valuing machinery, equipment, vehicles, business assets, and estates for banks, attorneys, and trustees across the Carolinas.
Personal Property Appraiser
ISA Accredited Member specializing in Asian art, with a Master's from SOAS and a Postgraduate Diploma in Asian Art. Ashley chairs the ISA's Antiques, Furnishings, and Decorative Arts committee and appraises for charitable donation, insurance, and equitable distribution.
Client Success Manager
Manages each engagement from the first enquiry to the delivered report, and keeps you posted at every step along the way.
International Society of AppraisersAccredited Member
Certified Appraisers Guild of AmericaCertified Appraiser
The Appraisal FoundationAuthorized by Congress as the source of appraisal standardsWhen a covered loss event such as a fire, theft, flood, or burglary damages or destroys your belongings, your insurer's settlement offer may not reflect what your items are actually worth. AppraiseItNow provides independent personal property appraisals that establish replacement cost or actual cash value depending on your policy terms, giving you a credible, defensible basis to invoke the appraisal clause and resolve valuation disputes. Our personal property appraisal services cover everything from everyday household goods to rare collectibles, antiques, and fine jewelry.
We deliver appraisals both online and onsite across the United States, working with policyholders who need documentation that meets insurer standards and holds up under scrutiny. Whether you need a single high-value item assessed or a full household inventory after a major loss, our insurance claim appraisal support is structured to move your claim forward efficiently.
AppraiseItNow covers a wide range of personal property categories that commonly appear in insurance claim disputes.
Our appraisers are credentialed through recognized professional organizations including ISA, ASA, and AAA, with category-specific expertise matched to the items being valued.
What clients say we are known for
Across 80+ published AppraiseItNow reviews the picture is consistent: every one is from a client who paid us for an appraisal, and the three things they raise most often are that they would hire us again, how quickly we answer, and how much research is visible in the report.
I used AppraiseItNow for the first time last month and I was extremely pleased with the results. I needed an appraisal done for insurance purposes and the level of detail about each of my antique furniture pieces was thorough and very helpful in my being able to get the highest amount possible from my insurance company for the antique items that were damaged. I could see that they spent time making sure that the information she included was correct and current for my antique furniture items in the current market. The team responded to my emails timely to answer any questions I had. I would highly recommend Appraise It Now to get a thorough and professional appraisal done on antique items. I do intend to use them again for other antique furniture and jewelry that I have. Job well done! 😃🤗
Antique Furniture Appraisal for Insurance Claim
Exceptional customer service and fast turnaround on my request for an insurance appraisal. Their professionalism, responsiveness, and attention to detail strengthened my position in an ongoing insurance claim. Incredibly easy to work with—courteous, efficient, and clear in their communication throughout the process. Highly recommend them to anyone needing accurate, independent appraisals for insurance or personal purposes.
Personal Property Appraisal for Insurance Claim
I contacted AppraiseItNow on a weekend asking for an expedited appraisal needed the following Tuesday, sent pictures as requested and answered a few questions for their team. Not only did the appraisal arrive on Tuesday, Joe waived the expedited fee! I would definitely recommend his services.
Antique Furniture Appraisal for Insurance Claim
I was very pleased with the service from AppraiseItNow. They responded quickly, offered fair pricing and turnaround, and the appraisal was done by a highly qualified expert. I provided details, photos, and records, and the final report was exactly what I needed. Fantastic service. I’d definitely use them again.
Antique Furniture Appraisal for Insurance Claim
Joe made the process to have my piece of furniture appraised extremely easy, efficient and quick. My experience was great and I'd recommend AppraiseItNow to anyone looking for an appraisal.
Furniture Appraisal for Insurance Coverage
AppraiseItNow's service was expeditious and professional. The report was thorough with plenty of examples and rationale for the valuations. Good service comes at a cost, but for me it was well worth it. Highly recommended!
Personal Property Appraisal for Insurance Coverage
Under the policy's loss settlement clause, usually at actual cash value or replacement cost. Courts have applied three different ACV tests over the years, replacement cost less depreciation, fair market value, and the broad evidence rule, so the governing state's law can change how the same items are valued.
Generally no. For residential contents, courts commonly hold that actual cash value is the cost to replace the item with new property at the time of loss minus reasonable depreciation, and that secondhand-market pricing is not the test. That distinction materially raises many contents claims.
An itemized schedule: description, brand and model, age, original cost, and replacement cost for each item, supported by photos, receipts, or a pre-loss home inventory. That same schedule becomes the basis for challenging the carrier's depreciation line by line, so completeness pays twice.
No. Contents coverage is commonly set at 50 to 70 percent of the dwelling limit, and categories like jewelry and collectibles often carry sub-limits, so even a well-supported appraisal cannot enlarge the recovery past those caps. Scheduling high-value items before a loss is what closes that gap.
